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A magical virtual journey experienced by the Movers and shakers of Hong Kong

Hong Kong, 31 August 2018 –TUMI, the leading international brand of premium travel, business and lifestyle accessories, unveils the ‘TUMI Scandinavian Lodge’ in the Garden Court of Pacific Place, celebrating the brand’s Fall 2018 collection inspired by the region. The Scandinavian Lodge welcomed celebrities and fashionistas including (in no particular order) Alex Fong, Gaile Lok, Kathy Yuen, Kelvin Kwan, Tsang Lok Tung, Janet Ma, Kayla Wong, Irisa Wong, Sean Lee-Davies, Ingrid and Thierry Mandonnaud, Antonia Cruz, Pearl Shek, Sarah Zhuang etc., with an opening celebration on 31 August (Friday), to immerse themselves in the world of the Fall 2018 collection through an innovative and interactive Scandinavian journey.

A serene retreat amidst the busy city at the Garden Court in Pacific Place, the ‘TUMI Scandinavian Lodge’ showcases not only the latest travel, men and women collections, but also different interactive and techdriven experiences for guests to explore TUMI’s renowned designs with a Scandinavian-inspired journey. The lodge highlights the first-ever personalized fashion ‘My Avatar’ experience to the city, where guests can create their own customized avatars and enjoy a virtual adventure all over the world without setting foot on a plane. TUMI lovers can discover more augmented reality (AR) surprises by downloading the interactiveTUMI Club App.

From September 1st to 12th, TUMI invites all to pay a visit to the ‘TUMI Scandinavian Lodge,’ to enjoy a range of interactive AR experiences and exclusive shopping privileges at the TUMI Pacific Place boutique.

About the TUMI Scandinavian Lodge
The TUMI Scandinavian Lodge will be situated at the Garden Court, Level LG1, Pacific Place, 88 Queensway, Hong Kong.
Dates: From 1st to 12th September 2018
Opening Hours of TUMI Scandinavian Lodge: 11am – 9pm
Opening Hours of TUMI 360 Body Scanner: 12pm – 8pm
*All activities and shopping incentives offered at the TUMI Scandinavian Lodge are subject to change and terms and conditions. Full details will be provided on-site.
*All activities are only available for TUMI Exclusives Club members, free enrolment is available at the Lodge.

About TUMI
Since 1975, TUMI has been creating world-class business and travel essentials, designed to upgrade, uncomplicate, and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we’re committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. The brand is sold globally in over 75 countries with upwards of 2,200 points of sale. For more about TUMI, visit

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For further media information, please contact Buzz Agency Limited:
William Ma | | 9190 6756
Ada Lo | | 6378 6141

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